Indian Young: Something Relevant (band)

Indian Young: Abish Mathews, Comedian

Brewhouse ♥ Besharmi Morcha

On Sunday July 24st the first Slut Walk will take place in Delhi. Hooray! Many Slut Walks have been held across the world, but never in Delhi. And we certainly need one. Not because we want to be able to wear short skirts, but because we need to help change the mindset. 

So what is a slutwalk?

The phenomena started after a police officer in Toronto made a comment at the York University that 'women should avoid dressing up like sluts in order not to be victimised'. Two months later on April 3, 2011, the city witnessed a thousand people on the streets protesting against this derogatory remark in the form of Slut Walks. The women got down on the streets wearing revealing outfits and T-shirts with the word 'slut' written on them. Soon, people in North America, Australia and Britain began organizing slut walks on their own raising their voices against the men who blamed women for being raped.

Why Delhi?

In India, and especially Delhi aka "India's rape capital", sexual harassment and rape are commonplace. In India every 26 minutes a woman is molested, every 34 minutes a rape takes place and every 43 minutes a woman is kidnapped (source: the home ministry's national crime records bureau). The brunt of this happens in Delhi with 489 rapes reported last year. 

Dates

On the 16th of July a special debate will be organized at Jantar Mantar in New Delhi from 4-7pm to talk about the issues related to sexual harassment, rape and eve teasing with experts, activists and parents. 

The actual SlutWalk will be held on 24 july. For the walk women can wear whatever they want, because the point of the walk is that it is not the clothes you wear that cause harassment. 

We love this initiative not because of the walk itself, but because of the debate it has opened. It has kicked off the kind of discussion — about personal safety, sexuality and class — that is seldom heard here. 

Find out more on Facebook

Read more in this NY Times article

The Indian Young

Last year while still at Wieden + Kennedy Delhi, I and the cool Ms. Pooja Bakshi set out to find the quintessential Indian Youth. What we found and came back with instead, were 20 stories of individuals doing interesting things and influencing everyone around them. We created a documentary that weaved a story of originality, about self belief and about following your heart and never looking back.

These are 20 interviews with young Indians- not how we see them, but how they see themselves.
We will publish one interview a day, so look out for posts titled "Indian Young." Enjoy!

Indian Young: Yamini Shenoy, Radio Jockey

To Chew or Not to Chew

Every now and then we come across a product that we know will change the world forever. Such products we call "game changers." Congrats to Bubbaloo and it's decision gum- a true game changer. It make decision making easy-peasy. Pop it in your mouth and wait for your tongue to turn red or green. Red means no and green means go. Like we said easy-peasy.

A word from the wise

A wise man once explained us the concept of making money. He said that everywhere in the world, money followed a “three-generation” cycle where the first generation started to make the money, the second generation started to accumulate it and the third generation would spend it. And then the cycle would begin again. He told us that at any given stage you knew exactly where your family stood and what your role in life was to be.

It is no surprise then that a recent article in Yuva (a magazine for the young India) found that most young people rate “being rich and financially secure” as the highest priority in their lives. A significant second is “to make their family proud.”

We think this is very interesting…if we were to look at India through the same perspective as the three-generation cycle, it would seem that as a country we are clearly in the second phase- in need of accumulating money. Why do we say that, well close to 60% of India is under the age of 30 and we have 450 million people from the middle class hustling for better. As a country, our hustle has gone from putting food on the table to securing a brighter future.

Perhaps in 30 years, the third generation would consider “finding the right partner” or “a happy married life” as the top priority, till then lets make our families proud and lets make that cheddar!

Made in Jail - TJ's brand

In most countries - and movies - inmates make matches, stick stickers and do other manual labour to pass their time. But in Tihar Jail New Delhi they are doing things a little bit differently. Instead of merely doing manual labour, the inmates learn skills with which they could start a small business or find a job once they get released from jail. They make a whole bunch of stuff ranging from snacks to breads, from  soaps to mens shirts. Not only do they learn a skill, but part of the profit generated from these products go to support the inmates' families. And the best part of it all, instead of anonymously producing all these things, Tihar Jail has started its own brand, TJ's. The brand is sold in TJ's brand stores and the brand is also seeking franchise opportunities. Soon all government run booze shops in Delhi will exclusively sell TJ's chips, so why get magic massala when you could be munching on a criminally tasty potato delight with a story instead?